Big hotel groups have revenue teams, marketing departments, in-house CRM systems, and dedicated ops support. You have a front desk person, maybe two cleaners — and you, holding the rest of it together after hours.
StaySmith closes that gap. We're a hospitality solutions company with our own customised CRM platform that plugs directly into your property — giving you the same firepower the big chains keep behind closed doors, sized and priced for a guesthouse or boutique hotel.

Maybe you're not doing this completely alone. You've got someone at the front desk, a cleaner or two keeping rooms guest-ready. But the rest of it - marketing, pricing, guest messaging, promotions, the actual running of the business - still comes back to you.
Because here's the thing: your front desk person is busy checking a guest in. So who answers the booking enquiry that comes through while that's happening? Your team is stretched covering the property day to day - so when does anyone sit down and actually do the marketing? Who decides when to run a promotion, and who's watching whether it's working? Who's replying to the review that came in at 9pm, or the message from a guest still deciding between you and the place down the road?
At a big hotel group, all of that has a department and a person behind it. At your property, it has you - squeezed in around a team that's already at capacity, and a life you're trying to still have outside of work.
StaySmith exists to close that gap. We're a hands-on hospitality consulting company built around our own CRM platform, so the marketing gets done, the messages get answered, the promotions get tracked, and the bookings get followed up - whether or not you or your team are free to do it in the moment.


Every StaySmith service works on its own, or combined with others. Start with one. Add more when you're ready. You're never locked into a package that doesn't fit how your property actually runs.
And StaySmith isn't a platform where you're handed a login and left to figure it out. We're consultants first — we help you decide what your property needs, set it up, train your team on it, and stay on hand every month after that. You choose your portfolio. We're the team behind it.
A CRM built specifically for independent hospitality - not a bloated enterprise system, not a generic template. We customise it to how your property runs, set it up, train your team, and support you on it month to month. It's the foundation everything else plugs into.
Campaigns, positioning, and pricing strategy built around your property's real occupancy patterns - so your marketing spend works with your revenue, not against it. This is what a marketing department does for a big hotel, scaled to yours.
Consistent posting, engagement, and review responses - good and bad - so your property looks and sounds as sharp online as it feels in person. No more scrambling to reply to a review at midnight.
We manage your reservations flow and set your rates to match demand, season, and competitor movement - the exact function big hotel groups have entire revenue teams for.
Local recommendations, guest requests, itinerary help, and those small touches that turn a good stay into a five-star review - without you being the one fielding every request personally.
You don't have to figure this out alone — but if you want a place to start, here's what other properties like yours are building:
01
StaySmith CRM + StaySmith Social
A platform to run on, and a presence that keeps guests coming.
02
StaySmith Staff Solutions + StaySmith CRM
Smarter team structure, with automated guest messaging handling the routine stuff.
03
StaySmith Web
A hospitality website, built directly on the StaySmith CRM platform.
04
StaySmith Reservations & Revenue + StaySmith CRM
Pricing and bookings managed, with automated messaging keeping guests in the loop.
05
StaySmith Marketing + StaySmith CRM
Campaigns that convert, backed by a platform that captures every lead.
06
StaySmith Finance + StaySmith Revenue
The financial picture and the pricing strategy, working from the same numbers.
Or build something entirely your own. Every combination is on the table.
Why StaySmith?
Anyone can sell you software. StaySmith is a hospitality consulting company that happens to have built its own CRM - which means when you work with us, it's not just you and your small team stretched even thinner. You've got a team behind your team, understanding independent hospitality and picking up what yours doesn't have the hands or the hours for.
You built this property. You shouldn't have to give up your evenings to keep it competitive. We're here to make sure it can hold its own against anyone on the street - chain or not.
StaySmith CRM
Marketing
Social & Reviews
Reservations & Revenue
Staff Solutions
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Finance
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