THE STAYSMITH SERVICES
We provide the proven operational systems and white-glove support of a major chain, meticulously scaled and refined for independent boutique properties.
our services
The Service List
The CRM built for hospitality
Guest relationship management made for boutique hotels and guesthouses — set up, trained, and supported by our team, then run day-to-day by yours.
The Problem
Guest data scattered across booking platforms, spreadsheets, and front-desk notes costs independent properties the personal touch that makes guests come back. Most CRM platforms on the market are built for hotel chains with IT departments — not a small, owner-run property.
The Solution
StaySmith CRM brings every guest interaction into one place —preferences, communications, and feedback — built specifically for how small hospitality teams actually work. We handle the setup and train your team, so it's ready to use from day one.
What's Included
● Website
● Bulk email system
● Social Media Calendar
● Marketing funnels
● Segmentation for targeted outreach
● Full setup and staff training included
● Ongoing monthly support from the StaySmith team
Pricing
Dependant on your portfolio combination
Simple monthly fee —sized for independent properties.
StaySmith Marketing
(This does not include direct sales, a sales team or cold calling, only marketing services with a marketing team)
Marketing that makes sense.
Campaigns built around your property's seasonal pricing — so every promotion makes sense for the season it runs in.
The Problem
Marketing and pricing are inseparable in hospitality — a promotion that ignores high season undersells you, and a campaign with no pricing awareness behind it wastes both budget and inventory. At most independent properties, marketing runs disconnected from what's actually happening with rates, so campaigns and pricing end up working against each other instead of together.
The Solution
StaySmith Marketing builds and runs campaigns with your seasonal pricing built in from the start — so a promotion never undercuts high season or misses an opportunity in low season. Where deeper revenue strategy is needed, we work alongside your revenue management partner to keep pricing and marketing aligned, rather than duplicating that function ourselves.
What's Included
● Campaign strategy and execution across digital channels
● Promotions and offers built around seasonal pricing
● Content and messaging tailored to your property
● Direct integration with StaySmith CRM for guest and booking data
● Coordination with a revenue management partner
StaySmith Reservations
Bookings, without the back-and-forth.
Every reservation, managed end to end — from first enquiry to confirmed stay
The Problem
Turning interest into a confirmed, paid booking takes constant follow-up — answering enquiries quickly, chasing confirmations, handling changes and cancellations. At a small property, this usually means booking admin eats into time that should go toward the guests already on-site.
The Solution
StaySmith Reservations manages the full booking process on your behalf — responding to enquiries, confirming bookings, and handling changes — so every reservation is followed through properly without it falling on you.
What's Included
● Enquiry response and follow-up
● Booking confirmation and management
● Changes, cancellations, and amendments handled on your behalf
● Direct integration with StaySmith CRM for guest and booking history
StaySmith Social
Your brand's voice, everywhere guests are.
A dedicated social media team running your property's presence — content, scheduling, and engagement, handled day to day.
The Problem
Social media is one of the biggest drivers of direct bookings for boutique properties — but it's also one of the first things to slip when an owner is juggling everything else. Inconsistent posting, no content plan, and no one actually watching engagement means missed opportunities to turn followers into guests.
The Solution
StaySmith Social puts a dedicated social media team behind your property. We plan, create, and publish content that reflects your property's character, manage day-to-day engagement, and keep your presence consistent across platforms — so social media becomes a real booking channel, not an afterthought.
What's Included
● Content planning and creation
● Scheduled posting across platforms
● Day-to-day community management and engagement
● Alignment with StaySmith Marketing campaigns where relevant
StaySmith Staff Solutions
(Consultation only)
Scheduling and staffing, sorted.
Hands-on support to keep your team organized, covered, and running smoothly — without it falling entirely on you.
The Problem
At a small property, staffing usually means one person juggling rosters, shift cover, and last-minute gaps on top of everything else. A missed shift or a scheduling clash has a bigger impact on a small team than it would on a large hotel with backup staff to spare.
The Solution
StaySmith Staff Solutions consults and advises you regarding best practice scheduling and staffing management — building rosters that fit your property's rhythm, helping manage cover for absences, and help you to keep your team organized without adding it to your own to-do list.
What's Included
● Roster planning and management systems
● Shift cover and gap support
● Staffing structure guidance suited to your property's size
● Ongoing support as your team and needs change
StaySmith Operations Management
Consultation regarding day-to-day running of your property, managed the way a hotel group would run it — sized for an independent boutique hotel or guesthouse.
The Problem
Big hotel chains have operations teams and standardized processes for everything from housekeeping workflows to maintenance tracking. Independent properties usually run on institutional knowledge — whatever the owner remembers, whenever they have time to deal with it.
The Solution
StaySmith Ops brings structure to the day-to-day running of your property — tried and tested systems, processes, tracking, and hands-on support across the operational details that keep a property running smoothly, without requiring you to build a full ops department yourself.
What's Included
● Day-to-day operations management systems
● Process and workflow structuring
● Maintenance and task tracking
● Ongoing operational oversight from the StaySmith team
StaySmith Concierge
Service that feels personal, at scale.
Guest requests and pre/during-stay communication, handled with the same care a boutique stay should have — even when you can't be everywhere at once.
The Problem
Guests at boutique properties expect a personal touch — recommendations, quick responses, thoughtful details — but delivering that consistently is hard when the same small team is handling check-ins, housekeeping, and everything else at once.
The Solution
StaySmith Concierge manages guest requests and communications on your behalf — from pre-arrival questions to in-stay recommendations — so every guest gets a responsive, personal experience, without it depending on someone being available around the clock.
What's Included
● Pre-arrival and in-stay guest communication
● Guest request handling and coordination
● Local recommendations and personalized touches
● Integration with StaySmith CRM for guest preference history
StaySmith Financial Strategy
(Consultation only)
Clarity on every dollar, every stay.
Financial management advice built for the realities of running a small, independent property.
The Problem
Big hotel groups have finance departments tracking performance property by property. Independent owners are often left reconciling bookings, expenses, and revenue themselves — usually after hours, with limited visibility into how the property is actually performing.
The Solution
StaySmith Finance gives your property dedicated financial management advice and support — from the best systems and practices to use for your day-to-day tracking to clear reporting on how your property is performing — so you always know where things stand, without doing the books yourself.
What's Included
● Day-to-day advice regarding financial tracking and management
● Guidance regarding best practice systems & platforms
● Performance visibility across your property
● Ongoing support from the StaySmith finance team
Get In Touch
Mon – Fri 9:00am - 7:00pm (GMT +2) Saturday – CLOSED Sunday – CLOSED
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